Huda Beauty Launches ‘Faux Filter’ Foundation In 39 Shades


Following on from her cult favourite #FauxFilter Foundation, Huda has expanded the Faux Filter foundation family to create a lighter, natural-finish formula perfectly compacted into a portable foundation stick.

The new Faux Filter Skin Finish is a creamy new formula that magically melts onto the skin, allowing you to create a customisable foundation finish: build up coverage to blur imperfections, or buff and blend it to achieve a sheer, illuminating skin tint.

Prices at £32 the foundation stick hasn’t launched just yet but you can sign up to be the first in the know, here.

So far the response from other beauty bloggers has been good:

Expanding on the inclusive collection of her first 30 #FauxFilter shades, Huda has dived deeper into complexion with a new and improved range of tones and undertones.

#FauxFilter Skin Finish is available in 39 shades with nine new shades and re-worked shade families to extend the original five families to eight, making it even easier to find your perfect match. From Vanilla, Panna Cotta, and Milkshake for fair skin tones, Toasted Coconut, Latte and Beignet for medium skin tones, and Coffee Bean, Hot Fudge and Lava Cake for rich skin tones, #FauxFilter Skin Finish refuses to leave any beauty lover behind when it comes to achieving a flawless finish.

The on-the-go-friendly stick is armed with a diamond-shaped bullet for optimal precision, which makes swiping on and building-up easier than ever.

Photos via Huda Beauty

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